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How sales per share works

Sales per share is sales divided by shares outstanding. $2,500,000,000 of sales on 100,000,000 shares is $25 a share. A $50 share on that $25 is a P/S of 2.

Price to sales

2.00x

Market cap $5,000,000,000 over $2,500,000,000 of sales.

Price per share
$50.00
Sales per share
$25.00
Market cap
$5,000,000,000
Total sales
$2,500,000,000
$
$

Revenue divided by the same share count. A loss-making firm can still have sales.

In millions of shares. 100 here is 100,000,000 shares.

In short

  • SPS is sales / shares. $2,500,000,000 / 100,000,000 is $25.
  • A $50 share on that $25 is a P/S of 2. Market cap is $5,000,000,000.
  • Cut SPS to $10 and sales are $1,000,000,000. P/S is 5. The share did not get dearer. The year got thinner.
  • An $80 share on $16 of SPS with 50,000,000 shares is $800,000,000 of sales on a $4,000,000,000 cap.
  • How price to sales works owns the 2. This page owns the $25.

The sales pile, cut into shares

Sales per share is a year's sales divided by the share count:

SPS=SalesN\text{SPS} = \frac{\text{Sales}}{N}

On $2,500,000,000 of sales and 100,000,000 shares, SPS is $25. Price over that SPS is P/S. A $50 share on $25 is 2 times. Market capitalisation over sales is the same 2: $5,000,000,000 / $2,500,000,000.

The two routes are the same identity. Multiplying price and SPS by the share count cancels, so market cap over sales cannot disagree with price over SPS unless one of the three inputs is from a different date than the others.

The price to sales calculator on this page works both routes from one set of figures. How price to sales works is the multiple. This page is the $25 in the denominator.

How earnings per share works is a year's profit cut into shares. This page is a year's sales cut into shares. A firm with no profit can still have an SPS.

When the year thins out, SPS falls

Keep the $50 price and 100,000,000 shares. Cut SPS to $10. Total sales are $1,000,000,000. P/S is 5. Market cap is still $5,000,000,000.

The share did not get dearer. The year sold less. A higher P/S here is a thinner SPS, not a more expensive share. Sorting a list by P/S low to high is a ranking of that ratio, not a bargain screen on its own.

Share count is part of the sales pile

Price $80, SPS $16, shares 50,000,000. Total sales are $800,000,000. Market cap is $4,000,000,000. P/S is 5.

The same $16 of SPS on half the first sheet's shares is a smaller sales pile. SPS hides scale the way P/S does. Put the share count back in before lining two names up.

P/E against P/S is the earnings multiple against the sales multiple. This page is the sales per share those two both need in the background.

How book value per share works is the accounting residual cut into shares. Do not paste this $2,500,000,000 of sales onto that book pile. Different sheet, different claim.

What the \$25 is not

It is not a market price. It is not EPS. Earnings per share is a year's profit cut into shares. SPS is the top line cut into shares. A high-margin firm can print a modest SPS and a high EPS at once, because profit is a thin slice of sales.

It is not a cash line. Sales have not paid cost of goods, wages, tax or capex. How free cash flow works is further down the statement.

It is not the P/S multiple. How price to sales works owns the 2. This page owns the dollars in the denominator.

When sales are zero the ratio stops

When sales are zero, SPS is zero and P/S stops working. This calculator prints no P/S in that case. Zero sales is a description of the year, not a per-share figure anyone can spend.

A low SPS next to a high price is common where the year was thin. It is not, on its own, a bargain.

What this page is not doing

It is not a P/S screen, not an EV/sales engine, and not a claim that $25 of SPS is large or small. The three sheets are $25 of SPS on $2,500,000,000 of sales, $10 when sales are $1,000,000,000, and $16 on 50,000,000 shares. This is educational material, not financial advice.

Worked examples

\$2,500,000,000 of sales on 100,000,000 shares

Sales per share is $25, the share price is $50, and 100,000,000 shares are outstanding. What is total sales, and what is P/S?

  1. Total sales: 25×100000000=250000000025 \times 100000000 = 2500000000, so $2,500,000,000.
  2. SPS is the $25 you started with: 2500000000/100000000=252500000000 / 100000000 = 25.
  3. Market cap: 50×100000000=500000000050 \times 100000000 = 5000000000, so $5,000,000,000.
  4. P/S: 50/25=250 / 25 = 2, or $5,000,000,000 / $2,500,000,000.

SPS is $25. Sales are $2,500,000,000. Market cap is $5,000,000,000. P/S is 2.

The same price when SPS is \$10

Keep the $50 price and 100,000,000 shares. SPS is now $10. What is total sales, and what is P/S?

  1. Total sales: 10×100000000=100000000010 \times 100000000 = 1000000000, so $1,000,000,000.
  2. Market cap is still $5,000,000,000.
  3. P/S: 50/10=550 / 10 = 5.

SPS is $10. Sales are $1,000,000,000. Market cap is still $5,000,000,000. P/S is 5.

\$16 of SPS on 50,000,000 shares

Price is $80, SPS is $16, shares 50,000,000. What is total sales?

  1. Total sales: 16×50000000=80000000016 \times 50000000 = 800000000, so $800,000,000.
  2. Market cap: 80×50000000=400000000080 \times 50000000 = 4000000000, so $4,000,000,000.
  3. P/S: 80/16=580 / 16 = 5.

SPS is $16. Sales are $800,000,000. Market cap is $4,000,000,000. P/S is 5.

Common questions

Is SPS what the firm collected per share in cash?

No. It is sales over the share count. On the first sheet that is $2,500,000,000 / 100,000,000, which is $25. Sales have not paid cost of goods or tax.

Why is this not EPS?

Different line. EPS is a year's profit cut into shares. SPS is a year's sales cut into shares. The $25 on this sheet is sales, not earnings.

Who owns the multiple?

The cousin page. How price to sales works owns the 2. This page owns the $25.

This page is educational material, not financial advice. The figures come from the formula shown and assume the inputs you enter hold for the whole term. Your own rate, fees, taxes and timing will differ, so treat the output as arithmetic to check a decision against, not as a recommendation.